Format: LP
Catalogue No.: BEC5614992
Barcode: 5056556149927
Release Date: 04 Apr 2025
Genre: Pop
1 x 140grs Black Vinyl , 4/1 3mm spine sleeve with laminate Gloss finish , printed inner sleeve , printed insert, marketing front sticker
“Rev”, Aime Simone’s new album . Includes “Taking My Distance”, “In My Blood” & “Fast City”.
CD Gatefold CD size inner sleeve folded booklet / Black Vinyl with printed inner sleeve & insert .
SINGLES TIMELINE
• “Taking My Distance” : already released
• “In My Blood” : current single
• “Fast City” new single out feb 5th
• Month of march new track release either “Black & White” ou “Don’t You Forget Who You Are”
Side A
1. Black White
2. Taking my Distance
3. Fast City
4. Gore Mode
5. Lalala
6. The Rise
Side B
1. In my Blood
2. Devil Done
3. Don’t Forget who you are
4. Let me down
5. Evil for good
Aime Simone: Revolution, Revenge, Revelation
Aime Simone is a Paris-born singer-songwriter and producer who made his mark on the world thanks to a unique hybrid musical style he calls “post-pop”. His songwriting brings together the emotional and melodic depth of pop music and the intensity of trap and club beats, enhanced by elements of electronic experimentation.
Aime's evolution as an artist has been anything but linear, fraught with significant personal challenges from a young age. In 2017, in need of a fresh start, he moved to Berlin, where the vibrant local cultural scene served as an ideal breeding ground for his creative talents. There, he set out to draw the outlines of his singular sound.
By 2020, he was recording his debut album Say Yes, Say No on his own in his apartment. The record explored themes of duality, capturing the tension between light and shadow which had shaped his early experiences. His hit single “Shining Light” earned him mainstream recognition, while the viral impact of “In This Dark Time” - especially in Ukraine and Turkey - lent him a pop distinctiveness within a more underground scene.
Aime seized the moment and quickly unveiled his second album Oh Glory (2023), which also signaled his return to Paris. An introspective album that captured decisive moments in his career, Aime asserted his pop & DYI aesthetic, both in his lyrics and, above all, on stage. He embarked on a series of concerts and festivals ,and his bond with his audience grew stronger thanks to his performing talents. Aime was nominated in the Male Revelation category at the French Victoires de la Musique awards.
Aime is now back with his third album REV, his most ambitious and conceptually complex project to date.
“REV” carries multiple meanings: “revving the engine”, revolution, revenge, revelation, and “rêve”, the French word for dream. These interpretations are woven into the album's narrative tapestry, which unfolds in the way of a modern myth. The songs, thought up as short stories, trace an imaginary world somewhere in between dreams and nightmares, inhabited by symbols and diabolical alter-egos reminiscent of the great figures of dark romanticism and fantasy such as Edgar Allan Poe, James Joyce and Shirley Jackson.
REV’s plot follows what appears to be a fallen angel on a quest for vengeance and revolution, questioning his own beliefs as he sinks deeper and deeper into the darkness. Across this collection of short stories, each track, each Rev- hints at a dystopian backdrop, an “underworld”, where the line between illusion and reality is blurred and notions of control, merit and what freedom really means are called into question.
Through allegorical imagery, Aime has moved away from the binary oppositions of good and evil, light and shadow at the core of his previous albums, to espouse a more nuanced, rebellious sense of identity. This transformation reflects the album's broader philosophical concerns, and alludes to societal constraints and his struggles within the music and fashion industries in which he is both a witness and a player.
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On a musical level, REV sees Aime's sound and DIY approach (from the songwriting to the production, mixing and mastering) evolve significantly. The album explores uncharted sonic territory, incorporating elements of rap, punk and witch house. These influences permeate his work with a raw energy and fusion that stretch the boundaries of Aime's post-pop style even further. He has also experimented with his vocals, taking on different characters throughout the record to support the emotional force and narrative power of his songs.
This shift is immediately apparent on “TAKING MY DISTANCE”, an introduction to the new album’s themes. The track sounds like a siren alarm, propelled by frantic percussive rhythms and infused with rock energy via trap beats and the pulse of an 808–– resulting in a dynamic that is as intense as it is aggressive. It captures a key moment of transformation in the REV storyline, where the protagonist is grappling with internal conflicts and a growing rebelliousness, ultimately choosing authenticity and self-discovery over a hollow existence.
“IN MY BLOOD”, the album's first official single, tackles the subject of adversity head-on, retelling the memories of every battle fought and etched into the flesh of its character. The song's liberating tribal beat and expressive guitars lift the listener through a chilling soundscape of synthesizers. Howling vocals are blended with purposeful rap flow to create a cathartic, introspective experience.
At the heart of the story's setting, “FAST CITY” conveys the fire and rage of revolution through a cinematic production style with incisive, hard-hitting vocals leading the song into a feverish energy. “Fast City/Take you down if you can't keep up”, sings an Aime on the offensive as he yearns for emancipation over a pulsating techno-flavored drum machine and rock guitars. Mysterious arpeggiated synths and haunting auto-tuned backing vocals lend a nightmarish tone to this dystopian universe.
On album opener “BLACK WHITE”, Aime is thrown into a new world of menacing, dreamlike atmosphere, built on inverted guitars and choirs, as an angel enduring the relentless pressures of a role that feels increasingly hollow. A melancholy, introspective mood prevails, filled with saturated vocals and heavy trap drums, echoing the realization that he is immersed in a world of conformity.
“DEVIL DONE” recounts the intense dialogue between Aime and an inner demon that taunts him. The piano seems possessed as it hammers away furiously against a tantalizing RnB beat. Soulful vocals portray the two characters in dialogue, as melodies build up towards haunting choruses.
Aime's long-time creative and life partner, American artist Sonja Fix, played a crucial role in the conception of REV. Their collaboration goes beyond music, informing the aesthetics and concepts that define Aime's artistic identity. Together, they have created a visually captivating and sonically innovative album, culminating in a compelling and cohesive body of work within Aime's career.
More than anything, REV represents an important milestone in Aime Simone’s artistic journey. The album is a bold exploration of his own unique mythology, touching on themes of revolution, revenge, revelation and the fluid nature of identity. Through REV, Aime invites listeners to follow him on a path of introspective metamorphosis through a powerful narrative and social commentary, rooted in his allegory of the “underworld”: a world where the lines between light and darkness, good and evil, reality and illusion, exist in a state of flux.